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Paid tool

Idea Reality Check

Score the evidence behind your idea before you commit serious time or money.

NZ$3.95

One-time · NZD

What this is

A guided scorecard for the ten things that decide whether an idea deserves your money: the customer problem, willingness to pay, market access, competition, differentiation, unit economics, startup cash and runway, supplier and delivery risk, legal and compliance, and founder fit. Score each factor 1–5 using evidence, flag any unresolved critical risk, and get a weighted result out of 100, a suggested decision, and three small tests to run next.

What you get

  • Ten weighted factors covering problem, demand, money, operations, compliance and founder fit
  • Score each factor 1–5 using evidence — with an evidence box to record what you actually know
  • Critical-risk flags for anything unresolved that could sink the idea
  • Weighted result out of 100 with a suggested decision
  • Weak and unanswered areas called out clearly
  • An editable action plan: three next tests with evidence rules, owner and due date
  • Print or save your completed assessment as a PDF

Secure one-time payment by Stripe. Buy as a guest or with an account — buyers keep access from the My Purchases page.

Start free first

The Reality Check takes 10–15 minutes, costs nothing, and tells you where to look.

Take the free check

What buying does NOT mean

A completed workbook or a tidy forecast is not proof your business will succeed. These tools surface what you haven't proven — that's the point.